Kellie's New Passionate Venture
Random Life of Kellie

When Passion Becomes Reality — My Newest Venture in Life

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I’m passionate about a lot of things, but I never thought one of my passions would become a life long dream come true.

Back in April I was approached by someone who asked me,”Why aren’t you doing something you’re passionate about?”

Let Me Back Up

I was working a job that wasn’t in the agricultural field, but I was doing something I enjoyed. I was a Social Media Specialist for a local car dealership and it allowed me to do one thing I was passionate about – communications.ย While working at the dealership I was also doing some freelance writing on the side. I thoroughly enjoyed it and thought that was my one way of doing something in the agricultural industry. Never in a million years did I think that I would ever be doing it full time.

I figured, since I lived so far from a large city, that I would have a very small chance of finding something that incorporated both agriculture and communications. But, it was actually in front of me the entire time.

“Why aren’t you doing something you’re passionate about?”

That one statement sent my brain into overdrive. I sat down with the Farmer and ran this statement past him at least a couple hundred times. “What does this mean?” “How should I take that?” “Do they see something in me that I don’t?” and then finally I blurted out, “What if I wrote for a living?”

Kellie Lasack - Roan Marketing and Communications

The Wheels Started Turning

When they say it’s not what ya know, but who ya know, they’re not kidding. I called a few of my close friends, two that actually own their own freelance businesses, and asked their opinion on doing this. I have never, in my entire life, felt so lifted up by friends and family. My mom just did a little giggle and said, “I knew it was only a matter of time before you starting doing this (freelance writing). I’ve known it for years.” My friends all encouraged me, pointed out all my traits that made me a perfect fit for this, and let me know they’d be there for all the bad, good, and rough days. My friends that have their own businesses not only told me that I NEEDED to do this, but how to do it, that they would try to send work my way any time they could, and that they were there for me with any questions at anytime. Then there was the Farmer. After all, he’s my partner in this life and I couldn’t just go quit my job and hope this worked out. We had to make this decision together. He looked right at me, smiled, and said, “Let’s do this.”

You guys, I couldn’t be more excited! I was going to do something that I’ve dreamed of my entire life and had the most amazing support system to go along with it. Not everyone was supportive. Not everyone thought I made a good life choice, but you know what? I did. I really did.


Roan Marketing and Communications LogoI’m extremely proud and excited to announce my business, Roan Marketing and Communications. It is a business that focuses on content creation, social media management, and photography. Roan uses a blend of creative communication styles to fit you and your business’ needs.

People always ask me where ‘Roan’ comes from. Before I tell you, I’d love to hear your thoughts about why I picked ROAN! Leave your comments below if you think you know why! ๐Ÿ™‚ I promise I’ll share!

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Or, just even check out my website and see some of my work!! Click here for my website!

Have questions about my business, what I do, or how I can help you and your business? Feel free to e-mail me at

I look forward to sharing more about my business with you! And no worries — Kellie For Ag isn’t going anywhere! She’s just getting started!




P.S. Like my logo?? One of my very best friend’s did it and she is amazing!! (And another freelancer!) Check out Kelly’s work at OBS Creative Services! I promise you won’t be disappointed!


Comments (8)

  • I am guessing Roan has something to do with roan colored cattle?? Also, just want to say Good For You to take this leap of faith!! I Love seeing young women step out into something they are passionate about! You Go Girl!!

    • Yes!! You’re so correct Marji!!! And thank you!!! I sincerely appreciate that!

  • Roan cattle are your favorite!?

    • Roan cattle, Shorthorns, are the ones I grew up with. They not only represent my love of cows, but my heritage. They also tie in nicely to my brand! ๐Ÿ™‚

  • Roan is for your love of shorthorn!!

    • Yes!! I knew you would know! ๐Ÿ™‚

  • Congratulations on your new endeavor!

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